REXPERIENCE
REXPERIENCE is an immersive digital art space located in the iconic REXKL. By reimagining the former REX CINEMA that once stood as the art and culture centre of downtown KL, REXPERIENCE merges the past's rich tapestry with new and cutting-edge digital art forms, welcoming all into the world of art.
Views
940K
Comments
400
Reach
24K
Saves
35K
Average View Duration
15-20s
Engagement Rate
9.05%
Nothing is more indie and cool than going to an art exhibition at REXKL. So, to capture the essence of the exhibition and location, The Cult sought out lifestyle creators with an artistic flair to create a weekend guide/date idea type of content – framing the exhibition as an IFYKYK activity to pique curiousity and drive foot traffic.
The campaign was also largerly ran on TikTok to reach the client's target audience of gen z and young millennial consumers.
REXPERIENCE is an immersive digital art space located in the iconic REXKL. By reimagining the former REX CINEMA that once stood as the art and culture centre of downtown KL, REXPERIENCE merges the past's rich tapestry with new and cutting-edge digital art forms, welcoming all into the world of art.
Views
940K
Comments
400
Reach
24K
Saves
35K
Average View Duration
15-20s
Engagement Rate
9.05%
Nothing is more indie and cool than going to an art exhibition at REXKL. So, to capture the essence of the exhibition and location, The Cult sought out lifestyle creators with an artistic flair to create a weekend guide/date idea type of content – framing the exhibition as an IFYKYK activity to pique curiousity and drive foot traffic.
The campaign was also largerly ran on TikTok to reach the client's target audience of gen z and young millennial consumers.
REXPERIENCE is an immersive digital art space located in the iconic REXKL. By reimagining the former REX CINEMA that once stood as the art and culture centre of downtown KL, REXPERIENCE merges the past's rich tapestry with new and cutting-edge digital art forms, welcoming all into the world of art.
Views
940K
Comments
400
Reach
24K
Saves
35K
Average View Duration
15-20s
Engagement Rate
9.05%
Nothing is more indie and cool than going to an art exhibition at REXKL. So, to capture the essence of the exhibition and location, The Cult sought out lifestyle creators with an artistic flair to create a weekend guide/date idea type of content – framing the exhibition as an IFYKYK activity to pique curiousity and drive foot traffic.
The campaign was also largerly ran on TikTok to reach the client's target audience of gen z and young millennial consumers.